8 Things That You Probably Didnt Know About Kansas City

Kansas City isn’t only about the jazz and blues or barbecues. There are so many things about KC that outsiders probably do not know. Here’s our list of a few of them;

a) The ‘bark’ is more popular here than the barbecue: We love barbecue, but there’s something more drool-worthy. The barbecued meat that’s cut from the edges of a brisket is seasoned and re-smoked to make perfect burnt ends aka ‘the bark’. The chewier the bark, the better is its taste! In fact, we love our burnt ends so much that there’s a BBQ joint dedicated to them in Overland Park.

b) Berlin is in Kansas City: Well, not if you think of it as a German city! But Berlin and Nikita are the names of two polar bears at the Kansas City Zoo. This zoo covers more than 200 acres of land and hosts more than a 1000 animals.

c) Happy hours were illegal until 2012- Alcohol laws in Kansas City are some of the strictest in the United States. In fact, until the alcohol prohibition law was changed, bars were not allowed to offer drink specials to certain demographic groups like women, retirees, or members of fraternities. It is common for Kansas residents to work in the city and go to Missouri for a drink.

d) Air raid sirens are still in use here: The cold war is long over, but air raid sirens continue to blare to warn about twisters. Unless they’re new to the city, people are not bothered by the sound and they continue with business as usual.

e) This is the best place for a pizza: Kansas City pizzas were chosen as the best in America by the Travel and Leisure magazine. Pizzabella, Minsky’s and Kelso’s are some of the local favorites.

f) Kansas City is THE soccer capital in the country: Soccer is an important part of the local sports scene thanks to local teams like the Sporting Kansas City. We also have some of the best facilities in the country for soccer.

g) This is the City of Fountains: KC has more fountains than anywhere else in the US. We also celebrate Fountain Day every April when all the fountains in the city are turned on.

h) Kansas City, North and North Kansas City are two different places: North Kansas City or Northtown is a small city on the north of the Heart of America Bridge, while Kansas City, North or Northland refers to any part of KC that’s to the north of the Missouri river.

Hosting Reviews: How They Manipulate Novices

Lots of reviews we can see around us. While using major social media sites, for instance- Facebook, we find lots of reviews from our family and friends on your status, images and other things. These reviews, no doubt can be good or bad based on the real fact and figures. Similarly, other products and services are also being rated and reviewed by lots of people worldwide. The purpose to review one’s product and services – so that it makes sense to another person’s life who are going to opt the same.

Here, if we talk about web hosting reviews, this also supports a lot of novices who don’t know what to opt and which hosting company is better to take for their online businesses. Unlimited number of hosting company one can find out while surfing via search engines, which can create confusion easily to a novice.

Can We Trust On Reviews? : Well here, we can get diplomatic answers in YES and NO. Most of the time companies themselves post up great reviews over the net and impressed a lot of traffic. These kinds of techniques are normally done by each and every company and we should be more sharp-witted to find out genuine comments based on actual experiences.

What To Do? : By reading positive comments, obviously a novice must be attracted to buy hosting instantly, but for your kind information it is wrong. What to do in that case just visit lots of other websites and check the authenticity of truth. There are lots of websites, where a client provides reviews by mentioning the details of the website as well as email ids. Secondly, by getting good number of reviews from authentic customers one must be able to judge which company ought to be good to go. For getting fast, reliable, and best company this hardworking is must to do otherwise one can fall in a dilemma and maybe picked up a wrong company.

Apart this, one must move out to various hosting companies and via chat or phone calls can analyze their authenticity. Their quotes, clienteles, and prompt response will make you feel with which to go? Also, most of the professional and the best hosting services provide a facility of MONEY BACK GURANTEE- one can take an advantage to evaluate the work and performance of the website.

Undoubtedly, hosting testimonials are very helpful for the novices who would like to opt one of the best hosting company to boost up their online business and similarly, for the companies these reviews are like a boon as they act to make one’s goodwill and ultimately fetch a lot of authentic traffic who need only their services. Try it yourself and choose the best as you deserve it.

Top Pitfalls to Avoid in Your Business Video Marketing Campaign

A well-planned video marketing strategy can significantly enhance marketing outcomes and drive a higher Return on Investment (ROI). As consumer trends and content consumption patterns continue to evolve, businesses with a robust video marketingapproach can achieve outstanding success and differentiate their brands in a competitive market.

Customers are more likely to make a purchase after viewing a product video. Videos convey more information than text messages or emails and can be easily consumed on the go, providing added convenience for the target audience.

Despite the benefits, marketing teams often make several mistakes in optimizing their video marketing strategies. Here are some critical areas to focus on:

Strategic Budgeting
To transform from a cost center to a performance-driven function, marketing teams need to implement better budgeting practices. Allocating the appropriate budget and establishing a process to measure the ROI of video marketing initiatives over time is essential. This enables brands to produce, repurpose, and manage consistent, high-quality video marketing campaigns.

Marketing teams should determine the annual budget for video production and marketing in line with other marketing expenses and goals, such as investments in new marketing technologies. Poor-quality videos that do not render well across various devices or slow down website loading can undermine overall objectives. Effective budgeting helps identify the necessary tools and resources to create a comprehensive plan that aligns with other marketing goals.

Leveraging Technology and Process Improvements

In today’s digital-first, multi-channel business environment, continual upgrades and modernization of marketing processes and technology are vital. Outdated technology and inefficient use of modern video tools can cause production delays, reduce output quality, and impair media files.

Optimizing the video marketing process involves staying informed about the latest tools that can accelerate video production. Providing marketing teams with the necessary training and knowledge ensures they can produce industry-standard videos promptly and stay updated with the latest social video trends.

In the past, marketers often outsourced much of their video creation and editing. Today, advanced tools make it easier to produce high-quality videos in-house, effectively highlighting products, services, or new features.

Enhancing Personalization
Personalization is a top priority for global B2B marketers and consistently leads to better results. A video marketing strategy that does not allow for quick modifications or customization can negatively impact future engagement. Marketers should explore innovative ways to repurpose video content for greater impact and identify tools that help scale personalization efforts.

Developing a robust video marketing strategy requires considering several factors, from identifying the type of video content needed to ensuring optimal use across multiple channels. Marketers must understand how to best integrate the video process into their overall brand strategy for maximum effectiveness.